Return of Wet lubricants to the Russian market

erotic fantasy , wet , lubricant

Material provided by Erotic Fantasy.

Wet Lubricants company began its business in 1989 with a total of 90 square meters in California. Today, 31 years later, Wet develops formulas, manufactures and packs products at the large, state-of-the-art FDA-regulated medical products company in Las Vegas. Its premises cover an area of 6500 square meters and lubricants under the Wet brand are sold in sixty countries around the world.

The brand first entered the Russian market in 2011, however, not having received due attention and promotion, it was not able to gain wide popularity among our consumers.

Known to a greater extent to the American market, Wet confidently developed, constantly changing and becoming better. So, a few years ago, a large-scale rebranding was carried out, which brought the products the second wind and more interest from buyers. However, at this point there were no existing contracts with Russia, and because of this on the shelves of the shop even today you can find the remains of old collections.

Due to the resumption of supplies, earlier this year, stores collaborating with Erotic Fantasy put Wet products on their shelves:

– flavored lubricants (Wet Desserts): Creme Brulee, Sugar cupcake , Banana dessert and others;
– warming flavored lubricants for massage (Wet Fun Flavors 4 in 1): exotic mixes and berry bombs;
– silicone premium lubricants (Wet Uranus);
– water-based gels (Wet Original) and classic warming lubricants.

Retail price of goods ranges from 550 rubles to 2550 rubles, depending on the collection and volume. Volume options: 30 ml, 89 ml and 148 ml.

The main advantage of the brand is the safety and high quality of its products. Representatives of the brand themselves say that they do not use aggressive marketing as they wish to maintain quality and individuality, while continuing to delight the audience that has been loyal to the brand for years. Wet gains respect and love of consumers not in word but in deed.

We invite you to get acquainted with the old\new brand, which may become a solid part of the lubricants market in Russia.

Especially for sexshopers.ru, the return of Wet lubricants to Russia was commented by Ludmila Taalman, a representative of the brand:

“We are pleased to cooperate with the Russian distributor, Erotic Fantasy.

Trigg Labs, the manufacturer of intimate lubricants of the WET brand, has been developing formulas and producing intimate lubricants in accordance with the strict standards that apply to products of this kind for 30 years. The US Food and Drug Administration (FDA) classifies lubricants as Class 2 medical supplies. This means that the production of such products is regularly monitored by the FDA, and they are subject to stringent quality and safety requirements. In particular, tests are carried out for general and systemic toxicity, tolerance (allergy) and vaginal irritation. I want to remind all our customers that WET Platinum, WET Original, WET Light, WET Elite Femme, as well as their derived formulas (WET Flavored, WET Desserts, WET Uranus) are Class 2 medical products.

In 2018, the company moved production from California to Nevada due to an increase in production. We are proud of our products and strong relationships with our partners.”