“We’re the biggest adult brand the Russian market’s never heard of,” says Steven Sav, Evolved Sales Executive. “We left feeling like we’d really made a mark. And for me personally, it was great to see old friends.” Sav has attended many Thaifests in locations such as Georgia, Israel, Russia and Thailand, but this was his first time representing Evolved. “The re-launch after covid met all our expectations and more – Marina Pavlova, Tanya Lukicheva and the entire Astkol-Alpha team did a wonderful job – it felt like everyone was excited to get back to doing business!”
And for Evolved, business was booming at Thaifest! One major highlight was securing Astkol as their exclusive distributor in the Russian market. Evolved President Greg Alves was thrilled to make the connection. “Astkol-Alpha is one of the biggest distributors in Russia, so they not only know the business landscape, but they know their customers. We want to reach the discerning Russian consumer who is looking for products with award-winning selection, quality, features, functions and customer support.”
In intimate round-table meetings, Evolved was able to dive deep into their signature toy lines, describing how their innovative design approach, high quality materials and unparalleled warranty keeps customers coming back. The message was received loud and clear!
Astkol Alpha’s enthusiastic embrace of Evolved’s products means that Evolved, Adam & Eve, and Zero Tolerance products will soon be heading into their shops, with bloggers ready to spread the word. Evolved was proud to launch their brand-new toy line, Gender X – a full collection of innovative shapes and buzzworthy devices that enrich playtime for everyone!