Shibari Wands on the ETO show

ETO Show , Shibari , exhibition , interview , exclusive

The story of the company and its products is told by a very charming and enthusiastic lady-Danielle Seerley. We told our readers about the Beso stimulators by Shibari about a year ago.

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Is it your first ETO show?

Actually, not. It is our second ETO. We exhibited a few years ago. We took a break when they discontinued the show. And now we are happy to be here again. We were excited to come back.

Can you see any difference between this show and the previous ones?

The new show has been really good, I loved this space, it looks like a lot of retailers showed up and the booths have been very busy this morning. We have a new line, it is exciting to talk to people about that. I think it looks good!

Tell me about your company, please.

Shibari is based in the United States, we have been in business for about five years now, we are in the Los Angeles area. We started with a focus in one and we have evolved into categories, you know, Kegel balls, men’s items, different types of vibrators. One of the things about Shibari that separates us from other brands is that we are very conservative in price. So, you look at a lot of our items and they are from 20 to 30% less than our competitors. And the reason we do this is because we want people to be able to create and experience. They can come and buy a Wand for her and a toy for him, and some lube. It is an experience. I suppose, a client may think: “Ok, what is the one thing that I can buy?” and so you slowly build your collection. So, we feel with keeping the price in the way it is as it gives people more opportunities to create they own intimate experience.

Why is your company called ‘Shibari’? Does it have anything to do with the Japanese art of bondage (fixing)

Actually, the owner really liked the name Shibari, we carry some rope but it is really just the novelty. We have some hemp rope but, as far as the ‘shibari’ reference, it is just for fun. We really like the name. And it has an artistic flavor. We are excited.

What are you looking forward from the event?

What we are looking is to induce the line to more retailers, we have started our partnership with some European industry players over the past three five years. Our goal for the show is to really be able to work with retailers one and one and help direct them to the distribution partners that we have in place right now.

Thank you!