EroExpo: preparation in full swing

eroexpo , eroexpo2021 , bior-opt , biorhythm , picanto , satisfyer , system jo , biomed nutrition , dzhaga-dzhaga , s-market , x-market , inspire company , lolagames , soho wellness , Supplier of Happiness , astkol-alpha

A little less than a month is left before the start of the 11th EroExpo exhibition. How is registration going, what do exhibitors prepare?

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Text: Marina Chicheva
Photo: NuArt Studio
Layout: from the Main Stage website

Registration of visitors has been opened on the official website of the exhibition since September 1. Let us remind you that the event will take place on October 14-16 in the Main Stage hall at the address: Sharikopodshipnikovskaya St., 13, p. 33, Moscow, Russia.

At the entrance to the pavilion, visitors must present a printed badge (or the QR code received during registration, which will need to be exchanged for a badge) and a passport or driver's license. Due to the epidemiological situation, temperature control will be carried out at the entrance, wearing masks is mandatory.

This year, 53 exhibitors will take part in the exhibition, of which 12 companies will participate for the first time. Seminars, lectures and presentations will traditionally be held on October 14 and 15. On October 16, a round table is planned with the participation of popular sex bloggers. In addition, on October 14 from 19:00 to 23:00 there will be a sexshoppers party at Olivia restaurant of the Fortis hotel, and on October 15 in the Main Stage hall there will be a traditional buffet with a concert and an entertainment program from 19:00 to 23:00.

Project Manager Alexander Zilberman commented on the preparations for the exhibition for our website: “In the first days after the opening of the registration of visitors, we were receiving about 40 applications from companies per day. In past years, the number of people interested was less. Another difference this year is that more than 50% of registered companies are nonresident. Among the visitors there are already guests from Kazakhstan, Belarus, and even Turkey. Among the major exhibitors, I would like to note the stands of two companies that will take part in EroExpo for the first time. These are Soho Wellness and Yandex.Market. There will be many new Russian manufacturers of lingerie, BDSM goods, sex furniture. See you at the exhibition!”

Note that, according to the organizers, the exhibition will be held exclusively in b2b format. In previous years, on the last day, everyone over 18 years old was allowed, but now the situation has changed, and the entrance will be open only to registered visitors working in the adult industry.

We asked some exhibitors to open the veil of secrecy and tell us what awaits us at the exhibition.


“The Bior-Opt company, the organizer and permanent participant of the EroExpo exhibition, invites you to visit its bright and original stand! Traditionally, all guests are offered to see a wide range of sex toys, including the company’s own brands, and intimate cosmetics of Biorhythm Laboratory. The program also includes a presentation of interesting novelties, unexpected surprises, smiles and good mood”.


“This year we are going to showcase such brands as pjur, Mystim and our own cosmetics brand- Picanto. The pjur portion of the booth will be decorated in black, yellow and white, and the Mystim booth is in pink and blue.”


“Satisfyer's bright, innovative, large-scale stand this year will again reflect the essence of the brand! Both bestsellers and long-awaited novelties will be presented here. A lot of color, smiles and, of course, gifts are guaranteed!”

System JO

“The System JO brand represented by Irina and Nikolay will be waiting for you at the S-market stand. Ambassadors will greet you with smiles, sweet tastings, show you the novelties of this autumn, answer any questions! In addition, a surprise awaits you at this stand, be sure to drop by!

Biomed Nutrition

“In the joint pavilion (number D03-04) from Biomed Nutrition and Dzhaga-Dzhaga, we plan to show both the already well-known products under the Dzhaga-Dzhaga brand and a completely new line of NO TABOO lubricants. We have also prepared catalogs of our products, with detailed descriptions. As part of the exhibition, we will hold a seminar where we will talk about new products, features and tricks of each product, about the compositions (why we chose these ingredients). We will bring many samples so that everyone can try the products. Stores will be offered a special price”.

Kazanova 69

"This year we invite you to our high-flying business.”


“Each of us has a favorite type of perception of information through sight, hearing, touch and smell. This year S-Market will affect all the senses. Visuals will be enjoyed by contemplating the beautiful dance of lingerie models, kinesthets will feel the hands of a professional massage therapist, audials will embrace pleasant music, and those who perceive the world through scents will enjoy intimate cosmetics and BDSM candles. And, of course, gourmets will enjoy something sweet and delicious. There will also be an interesting photo zone where everyone can take a selfie or take a picture as a souvenir. A huge number of manufacturers will be represented at the C-Market stand, and for some of them it will be a debut. Visitors will be the first in Russia to get acquainted with new brands. This year, the C-Market stand will occupy 72 sq.m.”


“From exhibition to exhibition X-market makes thematic stands, preferring clear accents to a set of interchangeable products. This year, the stand will be dedicated to the most important thing - erection. We decided to highlight the main thing. Because without it everything else loses not only sacred, but also applied meaning. The stand will feature objects that actually excite a man.”

Inspirit Company

“At its stand, the company will present the latest novelties of brands, and first of all it is Lola Games, a brand known not only in Russia but also in Europe. The collections that have won design awards will be shown: Marshmallow (collection of double-sided masturbators-marshmallows, Red Dot Design Awards), Natural (collection of strapless strap-ons, Muse Creative Awards). In addition, for the first time, new Fantasy rechargeable vibrators will be presented. Сontinuing the theme of amazing animals, Take it easy vacuum-wave stimulators in a rechargeable and waterproof format can be seen as well as new vibrating balls with rotation and stretching functions and a remote control not to mention new models of realistic Instinct dildos. Also at the stand will be shown new items from the Dutch brand Indeep and many other surprises.”

Soho wellness

“For the company, this is the first Russian exhibition of the adult goods industry, so our main goal is to and make friends with all participants and visitors. We will greet everyone with champagne and ice cream, there will be a lot of light, and, of course, the products of brands that only we represent in Russia.”

Supplier of happiness

“Supplier of Happiness, a leading distributor of 18+ products, invites everyone to plunge into the sea of ​​vivid emotions, and this is not a joke at all - you will see everything for yourself. The company announces the opportunity to relax and unwind right at its booth, and for those who like to take some cool shots for FB and Instagram, two original photo zones will be organized at once. We are waiting for you at stand C-03.”


“At the EroExpo exhibition Astkol-Alpha will present a stand of a new concept, where leading brands will have specially designed zones. This layout makes the presentation of products more effective and memorable for visitors, allows you to concentrate on certain products.”

Stay with us and we will tell you about our own Sexshopers stand and plans in a separate article.