BUYBRAND Franchise Market: summary

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Russian version

According to the organizers, over 6,000 current and potential entrepreneurs fr om the Russian Federation and foreign countries have visited the site during these days.

Businessmen from different regions of Russia came to acquaint the guests of the exhibition with their projects. In total, there were more than 130 franchises at the stands: from coffee shops and fast food to e-sports arenas and barbershops. There were also rare businesses operating in not yet mastered niches: for example, a scooter repair service.

Adult-sphere at BUYBRAND was represented by two brands: “Shtuchki-Druchki” and “Pink Rabbit”.

According to the team of the project “Shtuchki-Druchki”, the event turned out to be quite successful and interesting: “We spent three busy days: negotiations, intensive training, acquaintances – the energy at the exhibition is just crazy. There were no people who just walked past our stand. They showed particular interest in the name of the brand and the format in which we work: location in a shopping center, open windows and division into zones 0+ and 18+. This concept caused a hot reaction and allowed visitors to ask all their questions without hesitation.”

In general, the attitude towards business 18+ has qualitatively changed due to the popularization of this direction. If earlier people were shy or even afraid of adult shops, now they are treated with curiosity.

The BUYBRAND exhibition once again confirmed the status of a cool platform for a business get-together, wh ere you can loudly declare yourself, share your experience and chat with potential franchisees.

Press release provided by Shtuchki-Druchki company.